I Stole Walt Disney’s $200B Business Strategy (Now We’re Doing $15M/Year)
In this episode, Brian Luebben breaks down the exact business philosophy he stole from Walt Disney's 1957 mind map and used to build a portfolio of companies now doing over $15 million per year. Brian walks through his own mind map live - the one he drew in 2023 before making his first dollar in business - and shows how Action Academy, Sexton World, Sexton Hospitality, and his business and real estate fund all connect and feed each other like a flywheel. Plus, he shares the "plant trees, mana...
In this episode, Brian Luebben breaks down the exact business philosophy he stole from Walt Disney's 1957 mind map and used to build a portfolio of companies now doing over $15 million per year. Brian walks through his own mind map live - the one he drew in 2023 before making his first dollar in business - and shows how Action Academy, Sexton World, Sexton Hospitality, and his business and real estate fund all connect and feed each other like a flywheel. Plus, he shares the "plant trees, manage orchards" framework that changed how he thinks about building and scaling businesses for the long term.
Curious as to how we’ve bought multiple businesses and built millions in equity? Give this video a watch for a full breakdown:
https://www.youtube.com/watch?v=cviipnGtDWI&feature=youtu.be
If you are serious about building a life on your terms and want to surround yourself with people who are actually doing it, go to:
https://actionacademy.com?el=action_academy_podcast
If you want to leave corporate America in the next 6-18 months - you should check out our Action Academy Community 👔🏝️ with over $500M in deals done across small businesses and commercial real estate, and over 600 members - we help you SCALE to your freedom. Schedule A Free 40 Minute Coaching Call With Our Team Here To Get "Unstuck" and Learn More.
Follow Me As I Travel & Build:
IG @brianluebben
ActionAcademy.com
Are You Stuck In Your W2 Job, Relationships, And Life?
Good - Let's Change That:









